Red Flags & Consent · L2 · Manipulation tactics, unpacked

Hot-cold and push-pull

Pro6 minLesson 2

By the end you'll be able to

Explain why intermittent reinforcement makes it so hard to let go.

Key ideas

Intermittent reinforcement

Try the first question

This is the lesson's opening question. It's free to play.

Sam has been talking to someone for a month. Some days the other person sends dozens of texts and says how much they miss Sam. Other days they go silent for three days, then reappear like nothing happened. Sam is finding it harder and harder to let go.

Why does this hot-and-cold pattern make it harder to let go?

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